Ideas first.
Craft also first.



I hung around my uncle’s graphic design shop during the summers from the time I was 12 until I graduated high school.  I knew immediately that if I couldn’t play basketball for money, I wanted to do creative work. I stopped growing at 13 and don’t have a 4 foot vertical, so here we are.

For the past 14 years I've worked as an Art and Creative Director. Over that period I've had opportunities to create and lead projects in all sorts of media.

Some of my favorite work falls firmly in the “other” category.  I like to bring ideas that can often be relegated to the back of the deck to the forefront.  Ideas that people choose to spend time with. 

Recently, I branded a company that’s aiming to bring financial literacy and mobile banking to Myanmar. Right after that, I did my best to revitalize AXE body spray. I'd argue that they're equally important endeavors.

I put concept and cultural context at the heart of each brief I seek to answer. And I like collaborating with people who bring different perspectives and skill sets to make surprising work.

I love to lead and mentor teams, and I try to make the people around me energized and prolific. Mostly by doing all that I can to make everyone’s jobs easier.

Occasionally I work as a writer, I have experience as a Director of film shoots, and I have too many pairs of sneakers.

Most importantly – I want to make cool things with nice people.

To get in touch, please email me at schaffer.matthew@gmail.com


Agency Experience


Deutsch
Euro RSCG
Cramer-Krasselt
The Fader / Cornerstone
Mekanism
Energy BBDO
The Community
Edelman
Campfire
Mistress
DDB
Barbarian
Momentum
Pereira & O'Dell
Digitas
Publicis
Bullish
Chromista
m ss ng p eces
MALKA


Education


Savannah College of Art and Design
BFA, Advertising Design

Rochester Institute of Technology
BS Program, New Media Publishing


Awards & Recognition


Communication Arts
Luerzer's Archive
Effies
Cannes
London International
The Shorty Awards
The Webbys
Innovations in Diversity Awards
Sabre Awards
PR Week Awards
David Ogilvy Awards
Billboard
Hypebeast
The New York Times
Fast Company
Forbes
Esquire
The Source
XXL
Hot97
Complex
Pitchfork
okayplayer
Paper
Highsnobiety
O, The Oprah Magazine


Other Things


Miami Ad School
Instructor for "Ideas First".

Advertising Futures Competition (Advertising Week)
Mentored students for a partnership between the Ad Council
and the New York City Department of Education.

Film Writing, Producing & Directing
I’ve written, produced and directed several short films,
web series, and even a few commercials.

Basketball
If you need a Point Guard for your league, I'm in.